Rolls Royce Dawn manufacturing ends after seven years

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Rolls Royce Dawn

The last Rolls-Royce Dawn has left the marque’s Goodwood manufacturing facility, ending the convertible’s seven-year manufacturing run.

  1. Rolls-Royce now has Ghost, Phantom and Cullinan in its line-up
  2. Rolls-Royce bought 6,021 cars in 2022 globally

As beforehand reported, order books for the 571hp, V12-powered drop-top and its coupe sibling, the Wraith, closed in March 2022. The two fashions will likely be not directly changed by the brand new Rolls-Royce Spectre, leaving the Ghost, Phantom and Cullinan as Rolls-Royce’s three remaining fashions to be powered by a combustion engine.

Rolls-Royce Dawn manufacturing ends

Ceasing Dawn manufacturing marks “the end of a glorious, glamorous era”, in response to an official assertion. There’s no convertible various to the Dawn in Rolls-Royce’s present line-up.

The model’s CEO Muller-Otvos added: “In reviving the Dawn nameplate, Rolls-Royce reinvigorated something much more than a motor car. Like the glamourous [Silver Dawn Drophead] it drew inspiration from, the contemporary Dawn has come to characterise a modern expression of la dolce vita – a way of living that embraces the beauty and richness of life. As production of Dawn draws to a close, we can reflect on an extraordinary chapter in the marque’s history. This beautiful motor car perfectly embodies contemporary luxury while celebrating the marque’s founding principles and heritage.”

Rolls-Royce launched the Dawn in India again in 2016, priced at Rs 6.25 crore (ex-showroom). It was the second convertible by Rolls-Royce that was accessible in India, with the primary being the Rolls-Royce Phantom Drophead Coupe.

Rolls-Royce gross sales in 2022

Combined, the Dawn and Wraith accounted for 10 p.c of Rolls-Royce’s document 6,021 gross sales globally in 2022. The Cullinan accounted for almost all of deliveries final 12 months, adopted by the Ghost (30 p.c) and the Phantom (10 p.c).

Every car that left the Goodwood manufacturing facility in 2022 was customised by the marque’s Bespoke programme. As a consequence, the common worth of every reached a excessive of greater than €5,00,000 (roughly Rs 4.51 crore). Some examples of the Phantom went past €2 million (roughly Rs 18 crore), in response to Muller-Otvos.

Rolls-Royce Spectre would be the solely coupe within the line-up

Spectre deliveries are set to start within the fourth quarter of this 12 months, with the EV presently getting into the ultimate phases of growth and testing.

Although it is not a direct alternative for the Dawn and Wraith, being bigger than each, the EV will play the position of a coupe in Rolls-Royce’s line-up any more, Muller-Otvos instructed our sister publication Autocar UK in 2022. 

Also see:

Rolls-Royce Wraith Black Arrow is the model’s final V12 coupe